Each Saturday the majority of the town becomes transformed into one of the largest (if not the largest) open air markets in South America. Here anything from crafts to livestock and produce can be found. Otavalo is only a few hours north of Quito, so as a result becomes engulfed with Quitonians and gringos on Saturdays. While certainly not the most authentic market we have encountered, the colourfulness and bustle where certainly impressive.
Safe travel tip number 3:
When visiting busy markets, try to blend in and avoid drawing unnecessary attention to yourself.